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Global Design Research

Being known as a world-class specialist in Design Research (short for ‘design-led customer research’), many of our clients have asked us to deliver this kind of research on an international scale....

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STBY Magazine – Service Innovation Inspired by People

Motivated by the limited amount of literature on design research and service design currently available, we initiated STBY magazine. The first issue was published and distributed to clients, prospects...

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STBY magazine

Motivated by the limited amount of literature on design research and service design currently available, we initiated STBY magazine. The first issue was published and distributed to clients, prospects...

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Video installations on socio-techno styles

Chelsea College of Art & Design, University of the Arts London, is hosting an exhibition of video installations on Belonging & Belongings. In December Bas and Geke coached an intensive...

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FD picking up on Service Design

One of the major Dutch newspapers, Het Financieele Dagblad (translated as the Financial Daily Newspaper), has published an article describing the upcoming field of Service Design. The editor, Jan Smit,...

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Exploring creative leadership for THNK

To support the development of THNK, the Amsterdam School of Creative Leadership, we have been engaged during the past few weeks in exploring the most crucial dilemmas in the marketing, educational...

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First Service Design Talks event in London, 22 March 2011

Following in the footsteps of the successful series of Service Design Talks held in Amsterdam over the past two years, we are happy to announce the first Service Design Talks event in London: On...

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How Panasonic can support ‘green living’

How can people in the U.S. live a sustainable lifestyle? That’s the question STBY recently tried to answer during a project with the Reach Network commissioned by Panasonic. Any company developing...

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New Design Documentaries Website

A new website dedicated to Design Documentaries – the technique developed by STBY Co-Founder and Creative Director Bas Raijmakers – is now live. The website brings together a whole range of different...

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Izaskun Bilbao

Izaskun joined STBY’s London office as an intern in January 2011. She describes herself as “sensible and creative” and places a lot of emphasis on the small details in her work – something she...

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STBY Sponsors the Global Service Jam

There’s less than a week to go before this years Global Service Jam gets underway. The jam brings together an incredibly wide range of people interested in service and customer experience; designers,...

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TiSDT – Second Print Run, and a New Trailer!

http://www.vimeo.com/20527888 This is Service Design Thinking, the book we recently collaborated on, is about to go through it’s second print run! Almost every copy from the first run is now sold out,...

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Video of talk on ‘This is Service Design Thinking’

As we had earlier posted, Geke & Bas were recently in Barcelona for the Barcelona Design Thinking Week. During this, they gave a talk as well as held a presentation based on our contribution for...

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Our work featured on KING site

Our project with the City of Amsterdam is featured on the national online knowledge sharing site for civil servants operated by KING. This is based on our project which looked to help the local...

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GOOD13 – The Great Outdoors of Design

Following on the success of the Great Outdoors of Design conference during the 2011 London Design Festival, STBY and the Reach Network for Global Design Research now organise GOOD13 during Dutch Design...

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Belonging & Belongings: Design Research Through Visual Explorations

Together with Daijiro Mizuno from Keio University Japan, Geke van Dijk and Bas Raijmakers from STBY have co-authored a paper for the annual IASDR conference in Tokyo (International Association of...

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Aya Miura

  Aya joined STBY London office as an intern in Aug 2013. Originally from Japan, she has previously lived in Tasmania, Australia and London, UK for the last 7 years. Aya graduated with a  BA(Hon) in...

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Kaj van Leeuwen

Kaj is an associate at STBY since a while and has been a core member of our research team on some exciting projects. Kaj believes design can be more than a visually attractive image and is currently...

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Alice Osborne Profile

Alice has an extensive background working in social care, ageing, and end of life for the past six years. Her passion is to work on projects that are forward thinking and innovative in their approach...

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Alice

Alice has an extensive background working in social care, ageing, and end of life for the past six years. Her passion is to work on projects that are forward thinking and innovative in their approach...

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