As we had earlier posted, Geke & Bas were recently in Barcelona for the Barcelona Design Thinking Week. During this, they gave a talk as well as held a presentation based on our contribution for ‘This is Service Design Thinking’. Incase you missed being in Barcelona for the Design Thinking week, you can watch their talk here.
In this talk, they presented the key principles behind service design thinking along with its doing. They illustrated this with case studies from local and global projects, in health care, mobile communications, from STBY London and Amsterdam, and from the global network for design research Reach.